Overnight I've made minor changes to my poster idea
I think the orange and brown colour scheme is more 1970s and I have modified the 3 tone colouring as I felt the green wasn't adding anything. The mixed orange colour for the background helps to make the lettering standout and makes it more interesting.
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Flyer front |
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Flyer back |
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Programme |
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Newspaper advert |
Does this work? By moving to a more typical 1970s typeface I've lost some of the legibility should I have kept it plain brown?
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flyer |
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flyer back (unchanged) |
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newspaper advert |
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Programme |
I think this is better. Even after reworking I don't think I've hit the spot with this assignment. I always struggle with final assignments (this is my third level one course and I did Art and Design and Drawing in Colour years ago before that) I think it's the pressure to do something amazing that stifles me. I'm much happier with the work I did for the French Hen.
I wondered whether I've spoilt the idea by overcomplicating things, it's something I have a tendency to do although I always prefer clean simple design. Going back to the Saul Bass influence I think the background could work better in plan white
I also experimented with Impact as my second font. I'm starting to suspect that Hobo is too busy for this design. If I had access to it I would prefer to use Univers, Microgramma, Futura or Optima. Looking back at the 1970s fonts there are a lot with a horizontal crossbars on the lowercase letter e and letter a. Impact isn't quite right so I've changed to Century Gothic which I think is the nearest font that I have access to.
I've also changed Abigails Party to orange and applied Occams Razor to take out any unnecessary information.
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Flyer front and back |
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Newspaper advert. |
I've kept most of the text black so that it is easy to read when printed on poor quality paper and put a plain black box around it to try and make it stand out on a busy page.
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Programme |
Does it feel more 1970s? I think I'm too close to it to be sure but I prefer this simpler design,
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