Sunday, 25 August 2013

Point of Sale Display - Part 1

 
First thought is what do people like, can I reflect their favourites back to them in an encouraging way. http://www.top-ten-10.com/recreation/food_drink/uk_fruit.htm

 
 
 There are some clever art ideas using fruit but not all of them are that successful. I like the more simple ideas where eyes are added to the fruit but utilise the existing features. Take a look at this http://top-interior-design.net/interior-fruit-and-vegetable-art-design/
 
Slight departure but this was an interesting project produced as a response to the closing of Les Halles market in Paris  http://www.tate.org.uk/art/artworks/mason-the-departure-of-fruit-and-vegetables-from-the-heart-of-paris-28-february-1969-t11924
 
 
I like this so much that it's hard to try and come up with a new idea. It's from the Robinson Supermarket in the UAE http://www.robinsonsupermarket.com/vegetables_fruit.php
 
I was already a fan of Emma Dibben's work for Waitrose
but also found Kathy Wyatt in my research
 
I had a similar project for my Illustration Module and was quite pleased with the results
 
 but it seems a bit of a cheat to re-use the ideas so I did some drawings in my sketchbook
 
I thought about apples on the tree

In real life the watercolour looked a bit wishy washy so I manipulated the colour once I'd scanned it.
 



 When cropped they may have some potential

 Maybe more striking against a coloured background?
 It's hard to add lettering afterwards. I've made this mistake before - should have learnt by now.....
 I think hand lettering would work better. I used tracing paper over a printout of the enlarged cropped image so that I felt more free to experiment.


 

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